[求助] 我做的PS4 XO独立游戏想在IGN上做广告，大家来看看这个收费机制是怎样的？

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1^# 大中小发表于 2015-11-17 09:57 只看该作者

http://corp.ign.com/ads

Welcome to IGN Entertainment's self-service advertising portal. The self-service platform enables you to promote your product or service in front of millions of millenials across IGN Entertainment. You can upload, target and launch your ads quickly and efficiently with the ease of a few simple clicks. If you are interested in a more complex order, please contact us.
Campaign reporting is available through the advertiser dashboard where you can monitor your campaign by viewing impressions delivered, clicks and CTR. We also offer the ability for you to create banners using various templates and editing options. Rates start at $12 per 1,000 ad views. Payment is facilitated through PayPal or credit card.

1000个12美元
如果是按点击率12美元1000个点击算超便宜的，价格是7分钱人民币1个，但是怕的是他是按的曝光率算钱，就是我不点击，只要看到了就给算钱。
腾讯以前空间平台随随便便就1000万个曝光，但是点击率只有几千到几万不等，差不多1000个人停在首页上，只有一个人会去点游戏轮播广告图，3个了点了的人有一个会进入游戏。然后腾讯我们通过特殊方法，可以达成3毛钱一个点击，平均9毛钱获得一个进入游戏的用户。但是IGN这个如果是按点击才7分钱，显得过于便宜。如果是按曝光，他是专业游戏网站或许100人里面有一个人会点，那平均每个点击就是1.2美元，价格7块多，是腾讯的35倍。