ChannelNews和SmartHouse日前针对澳洲境内10家大型连锁零售商运营的2000多家零售网点展开了一次大规模调查，结果显示X360在澳洲的销售形势并不理想。绝大部分零售商抱怨X360的销量无法令人满意，但碍于与微软的合作关系又不得不囤积大量存货。
    澳洲的大部分零售商表示X360在该地区的销量远不如其对手Wii和PS3，始终没有得到妥善解决的“三红”问题和年初东芝宣布放弃HD DVD格式等一系列重大变动继续加重了X360的销售压力。一位零售商代表对记者说：“任天堂的Wii能吸引女性和家庭用户。索尼赢得了次世代格式竞争，我们至少能把PS3当成BD播放器来卖，而且可以让我们销售更多的BD产品。”

    另一家总部位于澳大利亚墨尔本的零售商用词则更加直白，“X360已经死了。现在的库存完全是出于与微软的合作关系，但我们的所有精力都将投入到PS3和Wii的销售上去，除非微软接下来出台新的或额外的市场推广计划。《光环3》确实起到了相当大的作用，但也就仅此而已了。他们尝试了打折和捆绑销售等许多手段，但大都不起作用，我们甚至在考虑联合倾销主机。”

    对于澳洲零售商的抱怨，微软官方随后便予以了回应。微软娱乐及设备部澳洲公关部经理Mariana Cidade表示，他们对X360目前的市场份额和销售状况都非常满意，而且X360的业绩已经超出了他们在财年初的预想，软件和硬件的销售都一帆风顺。

    谈到来自零售商的不满，这位聪明的公关部经理回答道：“我们的零售业伙伴对我们现阶段提供的和今后将要推出的内容都感到无比兴奋，我们期待着迎接更加辉煌的一年。”

作者：佚名   文章来源：ROMMAN.NET  发布时间：2008-4-8 16:10:40     转自 龙漫电玩

[ 本帖最后由 爱游戏得人 于 2008-4-8 19:17 编辑 ]

请附上出处

TG不是出处嘛.....

Xbox 360 Dead in Oz?  
The 360 continues to spiral downhill according to Australia’s major retailers.
  
  
April 07, 2008 - 10 major Australian retailers who together run over 2000 stores across the country have stated in a survey undertaken that the 360 just cannot keep up with the Wii and Playstation 3.

The survey carried out by SmartHouse and ChannelNews revealed the PS3 is doing well because of the built in Blu ray drive while the Nintendo Wii appealed to women and children due to its unique motion sensors and interactivity. Consumers just don't see the 360 as value for compared to the Wii and Playstaton 3 when contrasted in price, features and game play according to survey results.

"Both the Sony PS3 and Nintendo Wii appeal to women and families and with Sony now winning the HD format war we can also sell the PS3 as a Blu ray player. This will allow us to also sell Blu ray content" claimed one of the retailers involved in the study.

Recent GFK reports show that both the Playstation 2 and 3 are outselling the 360 in Australia with Nintendo's Wii in the current lead.

A Melbourne based retail company stated "The Xbox 360 is dead. We are stocking it because of our relationship with Microsoft however all our energy and marketing is going into the PS3 and the Nintendo Wii unless Microsoft come up with something new or additional marketing dollars. Halo 3 was big on the Xbox but that was about it. They have tried discounting and value add offers and even that is not working. We are even thinking of dumping the console all together".

A leading European gaming publication that seems to bare a close relationship with Microsoft mentioned plans for a new Xbox in development which contains a Blu ray drive. Not however being directly sourced from Microsoft, this development is not confirmed.

The future of the Xbox 360 in Australia is still uncertain but one thing is for sure, it is looking quite bleak.

gt，gta，mgs，xo难过的日子还早泥。。

的确，这种趋势很快会蔓延到世界范围内，看来我的预测是正确的

X360日子很不好过了

给出出处就露馅了...

http://bbs.levelup.cn/showtopic-609409.aspx

感觉不太可信 ；
360软件卖的还是很火的，没理由会出现以上言论。

对报道表示怀疑，
1. 软件 澳洲xo游戏比PS3一般便宜10刀+，
    EBgames或者JBHIFI里面 2手game绝对比PS3的多而且便宜；
2. 主机 500出头 对 699。

圣诞的时候 在Toys R US，
正好看到老滚4 TGOY版，于是排队去买；
前面3个人，2个是买XO的；
身边的朋友 也明显有XO的比PS3的多 (PS3就我一个人有)。8

空穴来风。

yy一下可以让某群体高潮，那就yy吧:D

有了快感你就喊  :D

引用:

原帖由 2006arg 于 2008-4-8 19:35 发表
gt，gta，mgs，xo难过的日子还早泥。。

gta也算上了

之前不是有欧版降价，刺激了XO销量的新闻么？怎么又变成这样了？

碍于与微软的合作关系又不得不囤积大量存货。