http://www.gamesindustry.biz/content_page.php?aid=23722

引用:

Why is the PlayStation 3 more expensive in the UK than it is in the rest of Europe?

Well the first thing that is important is that I want the price to be as low as possible, because the lower the price the more we sell – we're a software model.

If you take the product at the factory gates there are slight variations to price if you're putting out a single sku product, but it's very, very small. But then the differences start to accumulate. If you've got different shipping costs and import duties that makes variation in price. And that's just getting it into a country. Then you have a look at the economic and financial situation in each and every territory. That's where the differences start to vary massively.

If you take what's considered to be the most expensive and the least expensive – consider the US with its massive land and cheap people. Then you look at the UK – a little island where rent and rates are at an absolute premium, and the cost of people is a lot more. The cost of retail is vastly more in the UK than it is in the US and that's before you even stop to consider the US doesn't have VAT at RRP, they put a small amount on afterwards. Whereas, we get stung by 17.5 per cent. And pity the poor Irish and places like Sweden.

让我想起来friends里面Ross他爸说的：“If it werent us, u speak German now”

打滚……感觉SCE选拔PR的体制真的存在问题啊……

纯顶

233max，consider the US with its massive land and cheap people.精华语录

操版满塞

简单翻译一下吧 看不懂啊

欧洲人好骗:D

引用:

原帖由 wpxgod 于 2007-3-26 19:52 发表
简单翻译一下吧 看不懂啊

问题问得是：“为什么UK定价比欧洲其它地方高？”（典型的勾引你上套的问题，结果这个PR就上套了，还洋洋洒洒开始讨论贵贱问题）

就说：我们的定价已经尽可能的低了，美国都是一帮贱民，哪比得上咱们大不列颠岛的岛民高贵，因为咱们这里生活费用折算成美元的话直接pwn掉美国

给他们的英国首相听到这话.不扇他两嘴巴子

最贵的好像不是英国吧。。。:D

"But GBP 425 seems like an odd number. Did you think about pricing the PS3 at GBP 399 which would have a different feel to it, psychologically?

No. We did consider GBP 429, but we wanted to get the best for the consumer.



曹逻辑满塞

引用:

原帖由 sunykoss 于 2007-3-26 20:02 发表
最贵的好像不是英国吧。。。:D

英国最贵与否已经不重要了，重要的是这个PR回答这个问题回答的太搞笑了

看前两段回答，是纯商业的话题，且蛮专业。。。不过最后一句话就感觉是酒后的话了，说实话，在西欧人眼中，美国人的确缺乏品味。。。

估计4月份PS3美国销量要暴涨了~

不服不行了

我操，这个PR实在太牛X了，这样的人也可以当新闻发言人，SONY的HR部门集体辞职吧。